Use case · Freight Forwarders

Win more forwarding business with better account intelligence.

Forwarders don't need bigger cold lists. They need better context. LIT helps forwarding teams find active importers/exporters, understand the lanes and suppliers behind the account, identify the right decision makers, and build outreach around a real freight opportunity.

4.1×
More first meetings
23%
Pipeline lift
9 wks
To first closed deal
The pain

Where freight forwarders keep losing time.

Cold lists, no shipment context

Generic firmographics tell you who a company is, not whether they're moving freight or which lanes matter.

Wrong decision-makers

Generic contact databases don't map to logistics buyers. Reps waste reach-outs on titles that don't sign freight contracts.

Six tools per workflow

Trade data + firmographics + contacts + CRM + email + call dialer. Every reroute loses context.

Plays we power

How freight forwarders actually use LIT.

Lane-launch outreach

Pick a lane you cover. Pulse builds the active-shipper list, identifies decision-makers, and seeds a 6-touch sequence that opens with the recipient's actual lane and carrier mix.

Lane intelligenceOutbound

Carrier-pivot triggers

Watchlist your priority lanes. When a shipper's carrier mix shifts >25%, Pulse Coach pings the rep with a pre-built brief — you reach out the same week the buyer is rethinking.

SignalsTiming

Volume-growth prospecting

Find shippers whose volume is up 20%+ MoM in your sector. They're expanding capacity — the moment for forwarder conversations.

Growth signal
Questions

Frequently asked questions

See it on your accounts

A 30-min walk through LIT, tuned for freight forwarders.

No deck. We load your accounts and walk through the workflow live.