Brokers

LIT for freight brokers — BCO-shipper acquisition at scale.

Acquire BCO shippers without building a list-buying habit. LIT turns live shipment data into ICP-matched accounts, with verified contacts and AI-drafted sequences ready to go.

Short answer

LIT for freight brokers replaces list-buying with a living signal. Brokers identify BCO shippers by lane, mode, and equipment fit, get verified buyer contacts, and run AI-personalized outreach — all from one platform.

The problem

Brokerage outbound runs on stale lists and cold calls. Modern brokers compete on intelligence — knowing who's shipping what, when, and on which carrier — but the data tools weren't built for it.

How LIT solves it

LIT joins BOL filings to a 525K-importer graph and routes to the right contacts in supply chain and procurement. The whole motion lives in one platform, not five.

Capabilities

What's in the box.

BCO targeting by mode + equipment

Filter importers by FCL/LCL, equipment type, and lane volume.

Decision-maker contacts

Procurement + transportation roles, not generic role lists.

Carrier displacement signal

See when an importer's carrier mix shifts — they're often shopping.

Sequence + dial

Outbound + click-to-call inside the same tool.

Who it's for

Built around the team using it.

  • Domestic brokerages building a BCO book.
  • International brokers acquiring US-inbound spot business.
  • Brokerage sales leaders unifying prospecting + CRM.
FAQs

Common questions.

Can we filter by equipment?

Yes — FCL/LCL, 20/40/40HC, reefer, and air separately filterable. Domestic OTR equipment filters are on the 2026 roadmap.

Do you cover spot vs. contract?

Spot vs. contract isn't always declared in the BOL, but carrier-mix patterns are highly predictive of shopping behavior. Pulse Coach surfaces displacement signals.

See it on your real data

Book a 30-minute demo.

We'll pull this exact view up against your top 5 target accounts so you can see the signal on lanes you actually sell into.

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