Live · refreshed weekly

VeracruzHoustontrade lane.

Veracruz to Houston is the busiest Mexico-US Gulf ocean corridor, carrying automotive parts, steel, appliances, beverages, and consumer goods from central and eastern Mexico into the US Gulf market. The lane plays a structural role in USMCA-driven nearshoring as a short, ocean-borne alternative to cross-border trucking for Gulf-region importers. Veracruz is Mexico's principal Gulf port.

What we track

Inside the VeracruzHouston lane page.

Top shippers
Ranked by TTM TEU

The 25 importers moving the most volume on Veracruz → Houston, refreshed daily as new BOLs file. Each links to a full company profile with verified buyer contacts.

Carrier mix
Lane share by SCAC

Which carriers handle this lane and at what share. Useful for spotting displacement signals when an importer's mix shifts.

Monthly trend
12-month TEU curve

Volume month-over-month with peak / trough flags. Pulse Coach pings you when the trend deviates >15% from the trailing baseline.

HS mix
What's on the boat

Top HS chapters moving on this lane. Customs brokers and BD reps use this to prospect by commodity fit.

Port pairs
Origin × destination splits

Many corridors are multi-port. We surface the dominant origin × destination pairs and where activity is shifting.

YoY change
Year-over-year delta

Lane volume vs same period last year, with seasonality normalized — so you can tell trend from cycle.

Sanity is still seeding this lane. Book a demo to see the full lane view inside the LIT app right now.

Origin
MX
Veracruz
Mexico· MXVER
Destination
US
Houston
United States· USHOU
How sales teams use lane data

Three plays freight reps run on VeracruzHouston.

Play 01

Prospect by corridor fit

Save the lane as your ICP. New importers shipping Veracruz → Houston feed your queue automatically. Reach them with shipment-grounded outreach in days, not months.

Play 02

Time outreach to volume shifts

Pulse Coach pings you when an account's TEU on this lane jumps >15% or a top shipper drops a carrier. That's your buying-signal moment — not a quarterly QBR.

Play 03

Compete on carrier displacement

Watch carrier mix changes. When a BCO swaps a 2M+ carrier off this lane, it's often because the relationship cracked. Be the second call they take.

Watch this lane

Get pinged when Veracruz → Houston shifts.

Save the lane, set your filters, and Pulse Coach surfaces every meaningful change in TEU, carriers, and shipper mix.