Builder

Campaign builder — visual sequence design, AI-drafted copy.

Design multi-step outbound campaigns visually — drag steps, branch on replies, A/B test subject lines, and let Pulse AI draft each step against the prospect's real shipment data.

In plain terms

LIT's campaign builder is a visual sequence designer for freight outbound. Drag steps onto the canvas, set timing, branch on replies, and Pulse AI drafts each step's copy from the prospect's actual BOL filings.

The problem

Existing sequencers were built for SaaS outbound. Their templates and personalization tokens don't know what a BOL is.

How LIT solves it

LIT's campaign builder treats shipments as a first-class personalization source. Every step's copy can reference real lanes, carriers, HS codes, and shipment recency.

Capabilities

What your team can do.

Visual canvas

Drag-and-drop step builder with reply branching.

Pulse-AI drafting

Each step's copy drafted from real shipment context per recipient.

A/B subject + body

Run controlled experiments; LIT picks the winner automatically.

Reply routing

Replies route to CRM with full sequence context preserved.

Who it's for

Designed for the people doing the work.

  • SDR teams running multi-step outbound on freight ICP.
  • Demand gen teams testing offers across cohorts.
FAQs

Common questions.

Can I import existing templates?

Yes — paste in your existing copy and the builder will translate it into LIT step blocks.

Related

Explore the connected workflow.

See it on your real data

See how LIT fits your sales process.

Bring a few target accounts or lanes to the demo. We will show you how the research, contacts, pipeline, and next steps come together.

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